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Selling the Impossible: Sands to the Arabs

Yesterday I met a Sales Director from a Fortune 500 company. He commented that many of the so-called sales training in Singapore and Asia are actually motivational and goal setting training disguised as sales training. They often get people on the high during the course but leave them unsure of what to do after the training.  Most of the sales training do not have adequate sales strategies and techniques. They often teach things that even 10-year old kids know: ask questions, overcome objections and close the sale.  We teach people more than that. We often cover situations that people consider impossible - how to Sell the Impossible. Many people consider the following 10 situations to be selling the impossible: 1.      Prospect has just bought from your closest competitor 2.      Your product pricing is way too high to be considered 3.      Your salespeople have little knowledge to close the sale 4.      Prospect has no money to buy 5.      Prospect has no time to ev